哈囉，大家好，我們是由韓國人告訴你每日最新韓國資訊的Creatrip。
Hello, we are the Koreans who tell you the latest daily Korean information ＃MZ世代
＃韓國社會＃年輕人
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instagram.com/creatrip.tw
來源：Naver blog danke23
韓國的MZ世代，是指於1981年至2010年之間出生的人們，並且是由1981年至1996年之間出生的「M世代（Millennials ）」，以及1997年至2010年之間出生的「Z世代」合成的詞彙。
The Korean MZ generation refers to people born between 1981 and 2010 and is a synthesis of the terms "M Generations" born between 1981 and 1996 and "Z Generations" born between 1997 and 2010.
MZ世代的特點是善用網際網路、行動裝置和社群媒體，因此又被稱為「Digital Natives（? ?）」。這個世代的年輕人自從開始工作後，就經歷了嚴重的經濟動盪，在勞動市場上面臨著高青年失業率，沒想到不到幾年時光，又受到新冠肺炎疫情影響，國家整體再次陷入經濟衰退。
MZ’s special feature is the good use of the Internet, mobile devices and social media, so it is called “Digital Natives (??)”. Since the beginning of their work, young people of this generation have experienced severe economic shocks, high youth unemployment , not expected to be affected by the new crown pneumonia epidemic in less than a few years.
1. 有自我信念的消費
來源：Marymond官網
受到經濟壓力影響，MZ世代花錢會更講求自我風格、追求自我信念，會將金錢花費在具有社會價值或特殊意義的商品上。像是許多韓國年輕人，會購買以促進韓國慰安婦人權為宗旨的品牌Marymond的商品。
Under economic pressure, MZ spends more money on self-styled and self-convincing, and spends money on goods of social value or special interest. Like many young Koreans, they buy products branded Marymond, which aims to promote the rights of Korean comfort women.
2. 數位原住民
「數位原住民」指的是從小就生長在有各式數位產品環境的世代，他們熟悉網路媒體、喜歡動態影像，並通過社交媒體表達自己的價值觀。一直以來，韓國人普遍都是在社群媒體中長大，從Cyworld到Facebook、Instagram、Twitter等。
The term "digital indigenous people" refers to the generations who grew up in a variety of digital environments, familiar with online media, enjoy dynamic images, and express their values through social media. Koreans have generally grown up in social media, from Cyworld to Facebook, Instagram, Twitter, etc.
3. 包容社會的多樣性
相比舊世代的保守，MZ世代尊重他人的差異性，同時相信生活方式是可以被選擇的，也更傾向自由表達個人價值觀，並包容社會的多樣性，不像父母那一代認為結婚生子是人生必經的事情，現在韓國有很多非常多不婚主義和頂客族。
Compared to the old generation's conservativeness, the MZ respected the differences between others, and believed that the way of life could be chosen, that it was more inclined to express personal values freely and that it was more inclusive of the diversity of society, unlike the parent generation, which believed that marriage was essential to the birth of a child, there were now a lot of non-maritals and topmen in Korea.
4. 重視體驗感與當下感受
MZ世代的年輕人們在旅行途中，更重視體驗、挑戰、內心感受等，比起有形的商品，更重視無形的經驗或美好回憶，和韓國人很喜歡的「YOLO（You Only Live Once）」理念不謀而合。
Young people of the MZ generation, on their journeys, pay more attention to experiences, challenges, feelings, etc., than tangible goods, to immobility or good memories, and coincide with the notion of "You Only Live One" that Koreans like.
5. MZ世代對工作的看法
來源：Saramin
2019年11月，韓國求職網站Saramin對283家公司進行了調查，每10間公司中，就有6間公司表示MZ世代的年輕人很難管理。
In November 2019, the Korean job-seeking website Saramin conducted an investigation of 283 companies, six out of every 10 companies said that MZ generations of young people were difficult to manage.
要想和MZ世代好好交流，首先要了解他們與上一代的不同之處：MZ世代看重「誠實」，不管是誠實表達自己，或公司誠實，他們掌握了網路與手機以表達自己的看法，並相信所有「資訊」應該是要公開、可被搜尋的，同時無法接受事實被遮蔽的情況。若發生此事，將會在一瞬間失去對公司的信任。
In order to communicate well with the MZ generation, it is important to understand the difference between them and the previous generation: the MZ people value truth, whether they express themselves honestly or the company honestly, and they have access to the Internet and the cell phone to express their views and believe that all "information" should be public, searchable, and cannot be accepted as a cover-up. If this happens, trust in the company will be lost in a moment.
另外，像是加班、請假制度，以及對公司忠誠的概念，在MZ世代也產生了不同看法。他們認為年假（特休）是應有權利，只要業務不受影響，就可以自由地使用且不需要告知請假事由。
In addition, the concepts of overtime, leave, and loyalty to the company have developed in the MZ generation. They see annual leave as a right to be used freely and without the need to inform them of the reasons for the leave, as long as their business is not affected.
6. 消費型態的改變
來源：
以MZ世代為消費主體的二手市場正在蓬勃發展，人們以低價購買未使用過的物品，成了新興消費主流。
The second-hand market, where the MZ generation is a consumer, is flourishing, with people buying unused items at low prices becoming the mainstream of new consumption.
至於二手市場活躍的最大原因，其實就與新冠肺炎造成的經濟下滑有關係。
The biggest cause of second-hand market activity is related to the economic downturn caused by the new crown pneumonia.
專門調查大數據的公司TDI使用分析平台Data Dragon，對韓國三大二手交易平台進行分析，與2021年01月相比，09月份安裝APP的人數增加了22.9%，隨著物價上升和消費者口袋緊縮，人們對於二手交易平台的需求越來越高。
The company TDI, which specializes in large data surveys, uses the analysis platform Data Dragon to analyse the three Korea's second-hand trading platforms, which increased the number of people installed in the APPs by 22.9 per cent in September compared to January 2021, with rising prices and tight consumer pockets, increasing demand for second-hand trading platforms.
7. 投資與虛擬貨幣
7. Investment and virtual currency
來源：
MZ世代希望能為未來做準備，但買不起不動產，又想專注於此刻屬於自己的小確幸，因此許多人選擇投資股票、虛擬貨幣等等，甚至也有音樂版權投資平台、投資韓牛的平台Bancow等新型投資平台出現。
Many people have chosen to invest in stocks, virtual currency, etc., and even new investment platforms such as music copyright investment platforms, Korean cattle investment platforms such as Bancow.
1. N拋世代（N? ）
來源：TVING
「N拋世代」是個新名詞，指放棄約會、婚姻、生育、家庭、事業等人生中N件事情的人。
“N abandons generations” is a new term for people who give up things in their lives, such as dating, marriage, childbearing, family, business, etc.
MZ世代中有大部分的人們，在韓國競爭激烈的氛圍中承受著學業壓力、貸款與家庭壓力，無法負擔生活中的基本經濟，因而產生了這種「當下」得過且過的心態，和中國出現的「躺平族」概念有點相像。
A large part of the MZ generation, under academic, loan and family pressure in the midst of intense competition in Korea, cannot afford the basic economy of life, and this "now" attitude is somewhat similar to the concept of the Ping clan that has emerged in China.
2. 財富兩極分化
根據國家統計局調查，前20%的人的財富，竟然是後20%的人的35.2倍，這比2019年的33.2倍還要大，而有不少MZ世代的個人資產，是從父母那繼承，也因此父母金援雄厚，自然能幫助下一代的資產逐漸增加，導致財富兩極化越來越嚴重，沒辦法「靠爸」的年輕人相對剝奪感也越來越強。
According to the National Bureau of Statistics, the wealth of the first 20 per cent is 35.2 times greater than that of the second 20 per cent, which is 33.2 times greater than in 2019, while the personal wealth of many MZ generations, inherited from their parents, is so strong that it is natural to help the next generation to grow their assets, leading to a growing polarization of wealth and a growing sense of deprivation among young people who cannot “reliably rely on their father”.
3. 獨居生活年輕化
來源：OCN
南韓的年輕人們為了過上更好的生活，紛紛「北漂」前往首都圈工作，多數人選擇一個月30萬左右的「考試院」入住，而2人組成的「微型家庭」比例在2020年達到了31.7%，在群體社會中高達了六成，其中又以17到40歲的「MZ世代」為最多數。
在三坪不到的考試院裡生活，品質並不好，除了增加人與人之間的隔閡，年輕人也認為反正也買不起房子，那麼就安於現狀就可以了，對於未來的追求越來越低。
Living in an unattractive examination school is not of good quality and, apart from increasing the distance between people, young people believe that they cannot afford a house anyway, so be it now, and the search for the future is becoming less and less.
雖然MZ世代的年輕人們背負著許多的經濟壓力，但也有許多新興科技產業，在這個時代下蓬勃發展，像是網路自媒體、無人駕駛汽車、電子競技等，需要用到媒體或科技的產業前景都被非常看好。
Although the young people of the MZ generation are under a lot of economic pressure, there are many new technological industries that have flourished in this era, such as internet-based media, unmanned cars, electronics, etc., and the prospects of industries that need to be used in the media or technology are very good.
也因此，雖然MZ世代背負著世代的壓力，但也有更多與以往不同的新發展。
As a result, while the MZ generation is under intergenerational pressure, there are more new developments than in the past.
不論是台灣還是韓國，新一代年輕人都因為時代的發展，有了不同的生活型態及壓力，但也因為時局關係，社會才能夠有更多創新與發展，希望大家會今天的分享，我們下次見
In Taiwan and Korea, a new generation of young people with different life patterns and pressures due to the development of the times, but also because of the current situation, society will be able to have more creativity and development, hoping that you will share it today. Next time, we will see
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